Data Verification Status: Verified Source — Incomplete Data

The FDD source for DQ Grill & Chill has been verified (government filing), but core financial figures were not extracted from this filing — investment range and unit counts are not available. The filing may use non-standard disclosure formats. Request the FDD directly from the franchisor for complete figures. Extracted from 2026 FDD filed with WI DFI (file #640430). Source: 640430-2026-DQ-Grill-Chill.pdf

Food & Beverage2026 FDDSourced 2026-04-01

DQ Grill & Chill

FDD data sourced from 2026 WI DFI filing (file #640430)

DQ Grill & Chill franchise — WI DFI FDD 2026.

Core Diligence66out of 100
Economics55/100
Confidence: 68
Grade: D

Key Metrics

Total Investment

Not disclosed

Avg Revenue (Item 19)

$1,379,954

Gross revenue, 2026 FDD

Royalty Rate

2026 FDD

Total Units

Not disclosed

Franchise Overview

Parent CompanyAmerican Dairy Queen Corporation
Year Founded
Franchising Since
HeadquartersWI
CategoryFood & Beverage
FDD Year2026

Money: What You Pay, What You Make

Investment costs, ongoing fees, and disclosed revenue — FDD Items 5, 6, 7, and 19

Where Every Revenue Dollar Goes

Approximate allocation of each dollar of gross sales — from FDD Items 6, 8, and 19. Not a profit projection.

$1.00
Cost of Goods SoldFood, paper, packaging
28¢
Labor & PayrollCrew wages, benefits, payroll taxes
25¢
Rent to McDonald'sBase + percentage rent
14¢
Royalty— of gross sales
5¢
AdvertisingOPNAD + local cooperative
4¢
Other OperatingUtilities, insurance, supplies, repairs
24¢
In plain English: For every dollar of sales, roughly 28¢ goes to food costs, 25¢ to labor, 14¢ to rent, 5¢ to royalty, and 4¢ to advertising. What remains covers utilities, insurance, maintenance, and other operating expenses. This is beforedebt service, depreciation, and owner's compensation. These are estimates from FDD-disclosed cost ratios and industry norms — your actual results will vary.

Diligence Scores

Computed from government-filed FDD data. Each score is 0–100. Methodology is public and citation-backed.

Economics Rated

System Health

75/100

Based on Item 20 outlet trends

Franchisor Strength

Insufficient data

Contract Burden

56/100

Based on Item 17 terms + Item 12 territory

Economics

55/100

Based on Item 19 + fee burden

Confidence

68/100

Data completeness + extraction quality

Composite Grade

D54/100

Economics + Diligence + Confidence

Scores are editorial calculations from cited government filings (2026 FDD). They are not investment advice. Missing economics data does not indicate poor economics — it means Item 19 revenue data is unavailable for scoring. See methodology for details.

Data Coverage

Gov-filed FDD · 2026

5/11

items populated

·
Investment RangeItems 5–7
Item 19 RevenueItem 19
Unit Count & ChurnItem 20
·
Franchisor FinancialsItem 21
Contract TermsItem 17
·
Territory ProtectionItem 12
Litigation ProfileItem 3
·
Supplier RestrictionsItem 8
·
Financing TermsItem 10
·
Training & SupportItem 11
YoY Filing DiffsMulti-year

Item 19 — Financial Performance Representation

Disclosed metric: Reported Gross Sales— Profit not disclosed
Average Gross Sales$1,379,954
Median Gross Sales$1,334,529
Basissubset
Time PeriodAnnual
Note: Extracted from 2025 WI DFI filing (file #640430). Confidence: high.

Item 19 Data Quality

Before comparing this revenue figure to other brands, review these data-quality flags.

Gross sales

Figure represents gross sales — standard basis for cross-brand comparison.

Profit not disclosed

Item 19 reports revenue only. No expense breakdown is provided. Profit cannot be determined from this disclosure alone.

Subset of units reported

Item 19 samples may be limited to defined subsets (subset meeting stated criteria), which affects comparability.

Sample size not specified

The FDD does not state how many units contributed to this figure.

Current data (2025)

Revenue figures are from 2025 — recent and relevant.

Average and median close

Average ($1,379,954) and median ($1,334,529) are within 15% — reasonably even distribution.

Fee Structure

Initial Franchise FeeNot disclosed
Total Investment RangeNot disclosed
Royalty
Marketing / Ad Fund

Operations: The Rules You Live By

Contract terms, territory, suppliers, training, and financing — FDD Items 8, 10, 11, 12, 17

Management Quality — Item 2 (Business Experience)

8/10

Strong Management Signal

Leadership has prior franchise system experience; long-tenured executives (5+ years); recent leadership changes detected; 9 senior roles identified.

9

Senior Execs

✓ Yes

Franchise Exp.

✓ Yes

Stable Leadership

△ Yes

Recent Changes

Source: FDD Item 2 (Business Experience) · Extraction confidence: medium

Contract Terms at a Glance

Key franchise agreement provisions — from FDD Item 17. These define your legal relationship.

20
Year Term
3x
Renewal Right
1yr
Non-Compete
Yes
Mandatory Arbitration
In plain English: You sign for 20 years. You can renew 3 time(s). After leaving, you cannot operate a competing business for 1 years. You have no exclusive territory — the franchisor can place another location near you.

System Health: Is It Growing or Shrinking?

Unit openings, closures, transfers, and geographic spread — FDD Item 20

Unit Economics — Item 20 (Outlets & Franchisee Information)

Units Opened

+0

Units Closed

-0

Units Transferred

0

Net Growth+14 units
Turnover Rate0%

Outlet Churn Anatomy — Item 20

Exit-type breakdown for the 2026 FDD reporting period. Source: government-filed FDD.

growing System

System is expanding — net +14 units with 0% turnover. New unit openings outpace closures.

Opened

+0

Exited

-0

Net

+14

Franchisor Strength: Can They Support You?

Financial health, litigation history, and audited statements — FDD Items 3, 4, 21

Litigation Summary — Item 3

Active Lawsuits

0

Trend

Stable

Lawsuit Types

Peer Benchmarks

Ranked within food-beverage franchises at a under $150K investment tier. All data from government-filed FDDs.

DQ Grill & Chill ranks above average among peers for avg revenue (item 19)

Avg Revenue (Item 19)food-beverage franchises with Item 19
$1,379,954Above avg
Low59th percentile · 164 peersHigh
Net Unit Growthfood-beverage franchises (under $150K investment)
14unitsAbove avg
Low58th percentile · 19 peersHigh

Percentile rank vs. comparable franchises in the same category and investment tier. For revenue and growth: higher percentile = better. For fees and investment: lower percentile = better (bar shows relative advantage).

Filing Year Changes

Year-over-year comparison across multiple FDD filings. Source: government-filed disclosures.

Avg Revenue — Item 19 (Year-over-Year)

2025 FDD

$1381K

2026 FDD

$1380K

0.0%

year-over-year

Net Unit Growth — Item 20 (Multi-Year)

Green = system grew · Red = system shrank · Each bar = one filing year

↑ Trend improving
+22025+142026

Most recent

+14

net units 2026

Trends & Change Signals

Multi-factor trend detection across revenue, unit count, financials, and litigation. Includes year-over-year comparison.

Overall Trend: stable

No significant deterioration signals. Data is stable across tracked dimensions.

stableItem 19

Average Revenue (Item 19)

0% year-over-year

$1,379,954 (2026 FDD)

vs. $1,380,626 (2025 FDD)

improvingItem 20

Unit Growth Trajectory

Growth improved by 12 units

Net +14 units (2026)

vs. Net +2 units (2025)

Buyer Prep: What to Watch For

Key risk areas, questions for existing franchisees, and community insights

Franchisee Interview Prep

Questions to ask current franchisees — generated from red flags, Item 20 exit data, and contract terms in the 2026 FDD. Prioritized: critical questions first.

importantcontractItem 17 — 2026 FDD

The agreement requires mandatory arbitration. Ask: have you ever had a dispute with the franchisor — how was it handled? Did you feel you had recourse?

Look for: Franchisees who've been through disputes. Understand if the arbitration process felt fair or heavily stacked toward the franchisor.

importantsupportItem 11 — training & support

How responsive is your franchisor rep — do they actually help when you have a problem, or are they just checking boxes?

Look for: Specific stories (not just vague positives). Ask about a time they needed help urgently — response time matters.

importantfinancialsItem 21 — 2026 FDD

The FDD does not include audited financial statements. Ask: do you have any visibility into the franchisor's financial health? Have you ever been concerned about the company's stability?

Look for: Even anecdotal signals — changes in leadership, delays in royalty statement processing, reduced marketing fund activity.

importantexitItem 17 — 2026 FDD

If you decided to sell your franchise tomorrow, how easy would that be? Has the franchisor ever blocked or delayed a transfer you wanted?

Look for: Transfer fee surprises, right-of-first-refusal complications, or franchisor demanding upgrades before approving a sale.

importantmanagementItem 2 — 2026 FDD (Business Experience)

Item 2 shows recent leadership changes. Ask current franchisees: has the change in leadership affected support quality, speed of decisions, or the culture of the system?

Look for: Whether the new leadership has franchise operations experience. Disruption in field support after leadership transitions is common.

standardunit economicsItem 19 — 2026 FDD

What did your revenue look like in year 1 vs. year 2 vs. now? When did you reach breakeven?

Look for: Year 1 revenue is typically well below Item 19 averages (which often exclude ramp-up units). Expect 12-24 months to reach average.

standardsupportItem 11 — training & support

What did the training actually cover vs. what you needed on day 1? What do you wish you'd learned before opening?

Look for: Gap between training content and operational reality. New franchisees often report the training covered theory but not real-world situations.

standardexitItem 20 — franchisee contact list

Knowing everything you know now, would you sign this franchise agreement again? What would you negotiate differently?

Look for: This is the single highest-signal question. Listen for hesitation. Franchisees rarely criticize their decision publicly; even mild reservations are meaningful.

Geographic Concentration

State distribution analysis from FDD Item 20 (Table No. 3).

Moderate Distribution

Present in 14 states — moderate geographic diversification.

14

States Active

regional

Coverage Type

0.09

HHI (concentration)

19%

Top state (TX)

Units by State (Item 20)

TX
5 (0%)
FL
3 (0%)
CO
2 (0%)
IL
2 (0%)
MI
2 (0%)
OH
2 (0%)
PA
2 (0%)
TN
2 (0%)
GA
1 (0%)
IN
1 (0%)
MA
1 (0%)
MN
1 (0%)
NY
1 (0%)
WA
1 (0%)

Community

Not FDD data

Anonymous Owner Submissions

No owner submissions yet for DQ Grill & Chill. Be the first — your data helps future buyers.

By submitting, you confirm you are or were a franchise owner/operator. No personally identifiable information is stored. Data is aggregated — never published individually.

Buyer Memo

One-page printable summary: investment, revenue, flags, and questions to ask.

View Memo →

Full Diligence Memo

Item 19, system health, red flags, contract terms — cited to the filed FDD.

Full Analysis →

Lender Readiness Pack

SBA-ready summary: investment ranges, scenario economics, franchisor financials.

View Lender Pack →

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Data sourced from the 2026 FDD filed with a state franchise regulator (WI DFI/CARDS filing). Fields not extractable from the PDF are shown as not available. Last updated 2026-04-01.

Extracted from 2026 FDD filed with WI DFI (file #640430). Source: 640430-2026-DQ-Grill-Chill.pdf

Franchisel is independent and does not accept payments from franchisors. Scores reflect editorial analysis, not franchisor endorsement.

Important Notice:Franchisel provides franchise research and analysis for informational purposes only. This is not financial, legal, or investment advice. All financial data labeled “Estimated” is approximate and has not been verified against actual FDD filings. Data labeled “FDD Verified” or “State Filing” has been extracted directly from government-filed Franchise Disclosure Documents (MN CARDS, WI DFI, CA DFPI) but may not reflect the most recent filing. Unit counts, revenue figures, and other metrics change frequently. Always request and independently verify the current FDD from the franchisor before making any investment decision. Consult a qualified franchise attorney and accountant before investing. Franchisel is not affiliated with, endorsed by, or sponsored by any franchise system listed on this platform. Scores reflect our editorial analysis methodology and are not endorsed by any franchisor.