FRANCHISEL.COM — LENDER READINESS PACK
Keller Williams Realty
Generated April 6, 2026
Source: 2025 FDD
Government-Filed Source ✓
Keller Williams Realty
Lender Readiness Pack · 2025 FDD
Purpose of This Document
This Lender Readiness Pack summarizes key financial metrics for a Keller Williams Realty franchise opportunity, sourced from the 2025 Franchise Disclosure Document filed with a state franchise regulator. All financial figures are from official FDD disclosures. Editorial projections are labeled as such and do not constitute guarantees. Consult a franchise attorney and SBA lender before making any commitments.1. Business Overview
Items 1-2| Franchisor | |
| Concept | Keller Williams Realty |
| Category | Real Estate |
| Year Franchising Began | 1995 |
| Total System Units | See FDD |
| Franchised Units | See FDD |
| FDD Year | 2025 |
| Data Source | 2025 Government-Filed FDD ✓ |
2. Investment Requirements
Items 5-7| Total Investment Range | $182,430 – $335,697 |
| Investment — Low Estimate | $182,430 |
| Investment — High Estimate | $335,697 |
| Investment — Midpoint | $259,064 |
| Initial Franchise Fee | $35,000 |
| Ongoing Royalty | 6 |
| Marketing Fund | 0% |
3. Revenue Performance (Item 19)
Item 19⚠ Item 19 Not Provided
This franchisor did not include a Financial Performance Representation. Verify revenue independently with existing franchisees (Item 20 contact list).
5. System Health (Item 20)
Item 20| Units Opened (reporting period) | 0 |
| Units Closed | 0 |
| Net Unit Growth | -37 |
| Annual Turnover Rate | See FDD |
| System Health Score (FDD-derived) | 6/10 |
6. Franchisor Financial Health (Item 21)
Item 21| Audited Financials | Yes — independent audit |
| Going Concern Warning | None ✓ |
| Franchisor Strength Score (FDD-derived) | 7/10 |
7. Contract Summary (Item 17)
Item 17| Initial Term | 5 years |
| Non-Compete (post-termination) | None |
| Mandatory Arbitration | No |
| Contract Friction Score (FDD-derived) | 5/10 |
8. Territory Analysis (Item 12)
Item 12| Territory Risk Score | 1/10 — Critical Encroachment Risk |
| Exclusive Territory | No — encroachment risk |
| Territory Type | geographic |
| Online Sales Reserved by Franchisor | Yes |
NO exclusive territory — encroachment risk exists; franchisor reserves online/ecommerce sales.
9. Management Team (Item 2)
Item 2| Management Quality Score | 6 / 10 — Adequate Management Signal |
| Senior Executives | 12 |
| Franchise System Experience | Not indicated |
| Long-Tenured Leadership (5+ yrs) | Yes |
| Recent Leadership Changes | Yes — within 2 yrs of FDD filing |
Long-tenured executives (5+ years); recent leadership changes detected; 12 senior roles identified.
Extracted from Item 2 (Business Experience) via automated pattern matching · Confidence: medium
10. Supplier Dependence (Item 8)
Item 8| Supplier Risk Score | 3 / 10 — Low Supplier Lock-In |
| Spec-Based Sourcing | Yes — free sourcing if specs met |
| Lock-In Score (0–10) | 4 / 10 |
Franchisee may source freely if specifications are met.
11. Sales Channel Disclosure
Items 1, 5-6⚑ Broker Involvement: This FDD discloses use of franchise brokers or Franchise Sales Organizations (FSOs). Lenders should note that broker fees may inflate the effective cost of acquisition.
Referral Fees Paid: The franchisor pays commissions to brokers who originate franchise sales. Disclosure: "ing any bonuses and referral fees received, minus any referral fees paid by the Franchisee to other brokerages. It is our current policy to set an annual ca"
12. SBA Lending Notes
Loan Amount Guidance
Based on the investment range ($182,430 – $335,697), an SBA 7(a) loan would typically cover $145,944–$268,558 (80% of total investment). Down payment requirement: typically 10–30% of total project cost.
SBA Registry Status
Check the SBA Franchise Registry (franchisedirectory.sba.gov) to confirm whether Keller Williams Realty is listed. Brands on the registry have pre-approved franchise agreements, simplifying the loan process.
Documents Required for SBA Application
- Current FDD (Item 21 audited financial statements are required)
- Signed franchise agreement (or executed copy)
- Personal financial statement (SBA Form 413)
- Business plan with financial projections (prepare separately with your accountant)
- 3 years personal tax returns
- Real estate lease or letter of intent
Disclaimer: This Lender Readiness Pack was generated by Franchisel.com from the 2025 Franchise Disclosure Document filed with a state franchise regulator. Source: Extracted from 2025 FDD filed with WI DFI (file #638488). Source: 638488-2025-Keller-Williams-Realty---Market-Center.pdf. Scenario economics are editorial projections using category cost benchmarks — they are NOT guarantees of performance and are NOT sourced from the FDD. This document does not constitute legal, financial, or investment advice. Verify all figures with a qualified franchise attorney and SBA lender before proceeding. Generated April 6, 2026 by Franchisel.com — buyer-aligned, never franchisor-funded.