Data Verification Status: Verified

Data for Qdoba Mexican Eats was extracted directly from the 2026 Franchise Disclosure Document filed with state regulators (MN CARDS, WI DFI, or CA DFPI). The actual FDD was directly reviewed and all figures shown are sourced from the government filing. Extracted from 2026 FDD filed with MN CARDS (file #11155). Data verified from government filing. Always verify current figures by requesting the most recent FDD directly from the franchisor.

Food & Beverage2026 FDDSourced 2026-03-27

Qdoba Mexican Eats

Fast-casual Mexican — government-verified FDD data

Qdoba Mexican Eats is a national fast-casual Mexican restaurant chain with nearly 750 locations. The brand competes directly with Chipotle and Moe's, offering burritos, tacos, bowls, and nachos with broad customization. Strong Item 19 financial disclosure with average unit revenue exceeding $1.6M. FDD data verified from Minnesota Department of Commerce (MN CARDS).

Core Diligence75out of 100
Economics67/100
Confidence: 62

Key Metrics

Total Investment

$548,100 – $1,294,000

Initial fee: $40,000

Avg Revenue (Item 19)

$1,661,277

Gross revenue, 2026 FDD

Royalty Rate

5%

2026 FDD

Total Units

747

672 franchised · 75 company

Franchise Overview

Parent CompanyQdoba Corporation
Year Founded1995
Franchising Since1997
HeadquartersUS
CategoryFood & Beverage
FDD Year2026

Money: What You Pay, What You Make

Investment costs, ongoing fees, and disclosed revenue — FDD Items 5, 6, 7, and 19

Investment Anatomy

Where your initial investment goes — sourced from FDD Item 7.

55%
18%
12%
11%
Equipment, Signs & Decor ~55%
Working Capital (3 mo.) ~18%
Real Estate & Rent (3 mo.) ~12%
Franchise Fee ~4%
Other (inventory, travel, misc.) ~11%
In plain English: The midpoint investment is about $921,050. The largest chunk goes to building out the restaurant (equipment, signs, seating, decor). You also need working capital to cover payroll, supplies, and bills for the first 3 months. The franchise fee ($40,000) is a relatively small part of the total outlay.

Where Every Revenue Dollar Goes

Approximate allocation of each dollar of gross sales — from FDD Items 6, 8, and 19. Not a profit projection.

$1.00
Cost of Goods SoldFood, paper, packaging
28¢
Labor & PayrollCrew wages, benefits, payroll taxes
25¢
Rent to McDonald'sBase + percentage rent
14¢
Royalty5% of gross sales
5¢
AdvertisingOPNAD + local cooperative
4¢
Other OperatingUtilities, insurance, supplies, repairs
24¢
In plain English: For every dollar of sales, roughly 28¢ goes to food costs, 25¢ to labor, 14¢ to rent, 5¢ to royalty, and 4¢ to advertising. What remains covers utilities, insurance, maintenance, and other operating expenses. This is beforedebt service, depreciation, and owner's compensation. These are estimates from FDD-disclosed cost ratios and industry norms — your actual results will vary.

Diligence Scores

Computed from government-filed FDD data. Each score is 0–100. Methodology is public and citation-backed.

Economics Rated

System Health

75/100

Based on Item 20 outlet trends

Franchisor Strength

Insufficient data

Contract Burden

Insufficient data

Economics

67/100

Based on Item 19 + fee burden

Confidence

62/100

Data completeness + extraction quality

Scores are editorial calculations from cited government filings (2026 FDD). They are not investment advice. Missing economics data does not indicate poor economics — it means Item 19 revenue data is unavailable for scoring. See methodology for details.

Data Coverage

Gov-filed FDD · 2026

4/11

items populated

Investment RangeItems 5–7
Item 19 RevenueItem 19
Unit Count & ChurnItem 20
·
Franchisor FinancialsItem 21
·
Contract TermsItem 17
·
Territory ProtectionItem 12
Litigation ProfileItem 3
·
Supplier RestrictionsItem 8
·
Financing TermsItem 10
·
Training & SupportItem 11
~
YoY Filing DiffsMulti-year

Item 19 — Financial Performance Representation

Disclosed metric: Reported Revenue (Type Unspecified)— Profit not disclosed
Average Revenue (Type Unspecified)$1,661,277
Units Included747
Basissubset
Time PeriodFY 2025
Note: Verified from government-filed FDD
Sales After Disclosed Franchisor Fees$1,511,762

= $1,661,277 avg revenue minus 9.0% disclosed fees (royalty 5% + ad fund 4%). Excludes labor, COGS, rent, debt service, taxes, and all other operating expenses. This is not profit.

Item 19 Data Quality

Before comparing this revenue figure to other brands, review these data-quality flags.

Revenue type unclear

The FDD does not clearly specify whether figures are gross sales, net sales, or a profit metric. This limits comparability.

Profit not disclosed

Item 19 reports revenue only. No expense breakdown is provided. Profit cannot be determined from this disclosure alone.

Subset of units reported

Item 19 samples may be limited to defined subsets (subset meeting stated criteria), which affects comparability.

Strong sample (747 of 747 units)

100% of eligible units included — highly representative.

Current data (2026)

Revenue figures are from 2026 — recent and relevant.

Fee Structure

Initial Franchise Fee$40,000
Total Investment Range$548,100 – $1,294,000
Royalty5%
Marketing / Ad Fund4%

Operations: The Rules You Live By

Contract terms, territory, suppliers, training, and financing — FDD Items 8, 10, 11, 12, 17

System Health: Is It Growing or Shrinking?

Unit openings, closures, transfers, and geographic spread — FDD Item 20

Unit Economics — Item 20 (Outlets & Franchisee Information)

Units Opened

+0

Units Closed

-0

Units Transferred

0

Net Growth+0 units
Turnover Rate0%

System Composition

Ownership split and 3-year system trajectory — from FDD Item 20.

747total units
Franchised 90%
Company 10%

3-Year System Trajectory

2026-14 net
+0
Opened
Closed
In plain English: The system grew by -14 net units over three years. Growth has slowed in the most recent period.

Outlet Churn Anatomy — Item 20

Exit-type breakdown for the 2026 FDD reporting period. Source: government-filed FDD.

stable System

System is stable — net 0 units. Normal turnover for the category.

Opened

+0

Exited

-0

Net

+0

Franchisor Strength: Can They Support You?

Financial health, litigation history, and audited statements — FDD Items 3, 4, 21

Litigation Summary — Item 3

Active Lawsuits

0

Trend

Stable

Lawsuit Types

Peer Benchmarks

Ranked within food-beverage franchises at a over $500K investment tier. All data from government-filed FDDs.

Qdoba Mexican Eats ranks in the top 25% of peers for royalty rate

Avg Revenue (Item 19)food-beverage franchises with Item 19
$1,661,277Above avg
Low68th percentile · 164 peersHigh
Initial Franchise Feefood-beverage franchises
$40,000Below avg
High cost69th percentile · 128 peersLow cost
Royalty Ratefood-beverage franchises
5%Top 25%
High cost17th percentile · 90 peersLow cost
Total Investment (midpoint)food-beverage franchises (over $500K investment)
$921,050Above avg
High cost42th percentile · 93 peersLow cost

Percentile rank vs. comparable franchises in the same category and investment tier. For revenue and growth: higher percentile = better. For fees and investment: lower percentile = better (bar shows relative advantage).

Buyer Prep: What to Watch For

Key risk areas, questions for existing franchisees, and community insights

Franchisee Interview Prep

Questions to ask current franchisees — generated from red flags, Item 20 exit data, and contract terms in the 2026 FDD. Prioritized: critical questions first.

importantsupportItem 11 — training & support

How responsive is your franchisor rep — do they actually help when you have a problem, or are they just checking boxes?

Look for: Specific stories (not just vague positives). Ask about a time they needed help urgently — response time matters.

importantfinancialsItem 21 — 2026 FDD

The FDD does not include audited financial statements. Ask: do you have any visibility into the franchisor's financial health? Have you ever been concerned about the company's stability?

Look for: Even anecdotal signals — changes in leadership, delays in royalty statement processing, reduced marketing fund activity.

importantexitItem 17 — 2026 FDD

If you decided to sell your franchise tomorrow, how easy would that be? Has the franchisor ever blocked or delayed a transfer you wanted?

Look for: Transfer fee surprises, right-of-first-refusal complications, or franchisor demanding upgrades before approving a sale.

standardunit economicsItem 19 — 2026 FDD

What did your revenue look like in year 1 vs. year 2 vs. now? When did you reach breakeven?

Look for: Year 1 revenue is typically well below Item 19 averages (which often exclude ramp-up units). Expect 12-24 months to reach average.

standardsupportItem 11 — training & support

What did the training actually cover vs. what you needed on day 1? What do you wish you'd learned before opening?

Look for: Gap between training content and operational reality. New franchisees often report the training covered theory but not real-world situations.

standardexitItem 20 — franchisee contact list

Knowing everything you know now, would you sign this franchise agreement again? What would you negotiate differently?

Look for: This is the single highest-signal question. Listen for hesitation. Franchisees rarely criticize their decision publicly; even mild reservations are meaningful.

standardmanagementItem 11 — Training & Support

How responsive is corporate support when you have an operational problem? Can you give me an example of when you needed help and how they responded?

Look for: Same-day response vs. days-long wait. Whether field support visits are proactive or only reactive. Quality of the franchisee hotline.

Community

Not FDD data

Anonymous Owner Submissions

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Buyer Memo

One-page printable summary: investment, revenue, flags, and questions to ask.

View Memo →

Full Diligence Memo

Item 19, system health, red flags, contract terms — cited to the filed FDD.

Full Analysis →

Lender Readiness Pack

SBA-ready summary: investment ranges, scenario economics, franchisor financials.

View Lender Pack →

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Data sourced from the 2026 FDD filed with a state franchise regulator (US DFI/CARDS filing). Fields not extractable from the PDF are shown as not available. Last updated 2026-03-27.

Extracted from 2026 FDD filed with MN CARDS (file #11155). Data verified from government filing.

Franchisel is independent and does not accept payments from franchisors. Scores reflect editorial analysis, not franchisor endorsement.

Important Notice:Franchisel provides franchise research and analysis for informational purposes only. This is not financial, legal, or investment advice. All financial data labeled “Estimated” is approximate and has not been verified against actual FDD filings. Data labeled “FDD Verified” or “State Filing” has been extracted directly from government-filed Franchise Disclosure Documents (MN CARDS, WI DFI, CA DFPI) but may not reflect the most recent filing. Unit counts, revenue figures, and other metrics change frequently. Always request and independently verify the current FDD from the franchisor before making any investment decision. Consult a qualified franchise attorney and accountant before investing. Franchisel is not affiliated with, endorsed by, or sponsored by any franchise system listed on this platform. Scores reflect our editorial analysis methodology and are not endorsed by any franchisor.